Marketing Agency M&A News
The latest mergers, acquisitions, and industry developments shaping the marketing agency landscape.
Former CTI Digital CTO backs Cheshire hospitality agency GAZER
Rick Steckles invests a six-figure sum in Cheshire food, drink and hospitality agency GAZER and joins as technical and insights director.
Edelman becomes PRAP Japan's largest shareholder by taking over WPP's stake
Edelman is buying 21% of Tokyo-listed PRAP Japan, taking over WPP's holding and becoming the largest shareholder in a PR firm founded in 1970.
UNRVLD buys The Value Engineers and 2CV, adding 70 strategists and researchers
BGF-backed UNRVLD buys brand consultancy The Value Engineers and research firm 2CV from Vespa Capital, moving its build business upstream into strategy.
HomeServices of America buys its agency 1000WATT and hands the founders the C-suite
After a year as a client, HomeServices of America has bought real estate marketing agency 1000WATT and made its two founders CMSO and CCO.
HyperM Korea merges with Roots N Wings to tie brand work to sales data
Seoul agency HyperM joins forces with data and performance shop Roots N Wings, founded by a former head of Shinhan Card's big data institute.
Singapore's Motion buys TRIAD to join digital storytelling and physical experience
Experiential and sensory design agency Motion: For Impact adds Selene Chin's Singapore creative shop TRIAD, bringing content strategy and digital communications in-house.
Shamrock backs Saylor and folds in Mutiny to build a fandom agency
Shamrock Capital takes a majority stake in five-year-old Saylor and merges it with gaming agency Mutiny, with Saylor's name and founder leading the way.
Saendwich joins Groupe S'cape to take its fashion and beauty events further
French events group S'cape adds fashion, beauty and lifestyle event agency Saendwich, which keeps its brand, team and founder-led management.
Granite buys Right Hat in tenth deal as US push accelerates
Irish digital agency Granite adds Chicago and DC brand studio Right Hat, a specialist in law firm and professional services marketing, as North America heads for half its revenue.
LADbible owner buys Gen Z agency Uncovered in deal worth up to £33.8m
LBG Media takes 75% of social-first creative agency Uncovered for £26.8m upfront plus a £7m earn-out, with founders Chris Cookson and Catherine Orr staying on.
Saevil Row buys branding studio Smack Bang in seven-figure deal
Sydney's Saevil Row acquires Tess Robinson's 15-year-old branding studio Smack Bang, keeping both brands and teams intact under a new group.
CWA buys recruitment marketing specialist RedKnows
Leicester agency CWA, trading for more than 60 years, adds employer branding and EVP specialist RedKnows to grow its offer for talent and HR teams.
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