Marketing Agency M&A News
The latest mergers, acquisitions, and industry developments shaping the marketing agency landscape.

Dekuple takes majority stake in Italian martech agency SAY to grow in Southern Europe
Paris-listed Dekuple buys control of SAY, a profitable 70-person agency in Padua and Milan, to build its Italian business.

TBA Group takes majority stake in Second Sunday for its first Australian deal
Global live events group TBA buys into Sydney production agency Second Sunday, bringing ARIA Awards credits and its own concert series into TBA Australia.

MMGY lands Las Vegas icon R&R Partners in its biggest deal yet
Travel marketing group MMGY Global has bought R&R Partners, the 52-year-old agency behind 'What Happens Here, Stays Here', creating an 800-strong independent.

Billion Dollar Boy makes its first acquisition with B2B creator shop Creator Authority
Creator agency Billion Dollar Boy has bought LA-based Creator Authority, a LinkedIn Marketing Partner whose clients include Amazon, Adobe and HubSpot.

Say Yes and Verse merge to launch commerce practice COMMON
Ecommerce agency Say Yes and creative marketing agency Verse have merged to form COMMON, a 30-person commerce practice with offices in London and York.

Accenture Song buys London customer data firm Sagacity, adding 140 specialists
Accenture adds 20-year-old London data and customer intelligence firm Sagacity to Accenture Song in the UK and Ireland.

Hawke Media buys Minneapolis agency Rocket55 in its biggest deal yet
Hawke Media's 26th acquisition brings 18-year-old Minneapolis digital agency Rocket55 into the group and a firm foothold in the Midwest.

PLMR buys Manchester's Social to build a £12m comms group with a northern backbone
London-founded PLMR adds Manchester PR and engagement agency Social, creating a £12m independent comms group with offices across the North.

AscendPoint buys Medical Marketing Whiz to add a women's health specialist
New York healthcare marketing agency AscendPoint has bought Lori Werner's Medical Marketing Whiz, adding med spa and women's health expertise.

GreenRubino buys Seattle creative agency Rupert
Seattle marketing firm GreenRubino has bought local creative shop Rupert, adding campaign and brand talent to its strategy, media and PR offer.

FUEL buys sports marketing agency 53Six to build a fandom group
Dublin experience group FUEL adds 53Six, the Dublin and London sports agency behind work for Arsenal, Juventus, UEFA and Leinster Rugby.

Ants buys social agency Punchline in its fourth deal in three years
Ghent digital marketing agency Ants adds social specialist Punchline, taking revenue past €5m and pushing into French-speaking Belgium.
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