Premium B2C Lifecycle & Retention Marketing Agency for 7-9 Figure DTC Brands
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$2.6M
$1.0M
5x
2021
0% B2B / 100% B2C
This established direct-to-consumer retention marketing agency has built a strong reputation as the go-to partner for 7-9 figure e-commerce brands seeking premium lifecycle and CRM execution. With four years of operation, it specialises in email marketing, SMS, subscription program management, and lifecycle data reporting — delivering consistent, high-quality output for premium consumer brands across the United States, United Kingdom, and Europe. The agency has supported a diverse portfolio of clients spanning health and wellness, beauty, food and beverage, home and CPG, fashion, and outdoor lifestyle, with approximately 95% of revenue recurring on monthly retainer. Remarkably, the largest single client represents just 2.8% of revenue and the top ten clients combined are only 23% of the book — highlighting an exceptional delivery reputation and deep client loyalty across the active 75-account portfolio. Operating with a senior leadership team running day-to-day delivery independently of the founders, the business generates strong recurring revenues with proprietary internal systems including the RIP Campaign Planner, Brand Archetype framework, and Data Reports suite. The founders, themselves direct-to-consumer operators, are exiting to focus on building a portfolio of consumer brands, supported by a Head of Performance and Head of Strategy who own client relationships and a multi-pod team executing across strategy, copywriting, design, and data.
- US$350M+ attributed revenue driven for clients — documented 2-6× growth
- ~75 active retainers · ~US$220K MRR · ~US$2.6M ARR · ~95% recurring.
- Exceptional diversification — top client 2.8%, top 10 just 23%
- 82% low-churn-risk · 72% on-track or A-grade portfolio.
- Proprietary internal IP - RIP Campaign Planner, Brand Archetype framework, Data Reports, Roadmaps.
- Founder-independent delivery - senior team owns client relationships
- 63,000+ DTC operator following - meaningful organic inbound at zero CAC.